Trade Fair Promotion

Spielwarenmesse® Nürnberg

The German-Australian Chamber is the official representative for Spielwarenmesse® Nürnberg in Australia.

Spielwarenmesse® is the leading international fair for the toy industry with 2850 exhibitors and over 73,000 trade visitors from more than 120 countries; it is firmly established as the industry get-together every year.

With 64 offices located in 96 countries, the international network of representatives of Spielwarenmesse eG is truly a global force to be reckoned with.

If you are interested in visiting or exhibiting, please do not hesitate to contact us.

Quality Contacts

  • 90% of visitors are involved in purchasing decisions
  • More than 19,000 visitors cannot be found at any other fair
  • 815 exhibitors not present at any other fair


  • 90% of exhibitors plan on returning in 2018
  • 93% of visitors plan on returning in 2018
  • 2100 journalists from 37 countries

Further Information