CEOs and top managers of member companies are invited to an exclusive CEO Briefing with Rocco Braeuniger, Country Manager of Amazon Australia.

Rocco Braeuniger joined Amazon in early 2006 and held a variety of positions at the company before becoming the first Country Manager for Amazon Australia, ahead of the launch of amazon.com.au in December 2017.

Since then, he has built and now leads a team focusing on growing the offering for Australian customers and businesses that sell on the Amazon marketplace, including launching products and services such as Prime, Alexa-enabled Echo Devices, Global Store, and Fulfilment By Amazon.

Prior to his role in Australia, Rocco led the German Consumables team at Amazon which included responsibilities for FMCG product lines as well as programs such as Prime Family, Subscribe & Save, EU Prime Pantry and EU Dash.

In his presentation, Rocco will discuss how customer obsession drives company strategy and innovation, including sharing the tools and approaches used across the global Amazon business.